Shae Spitz — R.E.A.L Moms
330 listings
One guest, interviewed before her show even launched, brought Shae a land opportunity that could become 330 homes. Eight months of negotiation later, it closed.
Read the story →#1 Real Estate Podcast Network
Done-For-You Podcast Production
for real estate agents who'd rather be selling houses.
You record. We handle everything else.
Guest booking, editing, publishing, syndication, social clips, SEO articles. 2,000+ episodes produced across 120+ agent podcasts. Launch from $497.
Grow your audience. Build your authority. Sell more houses.
2,000+
Episodes produced
120+
Agent podcasts launched
Starts at
$497
To launch
One recording before launch. A call about 330 potential homes. Eight months of negotiation before it closed. Most agents have stopped recording long before a conversation pays off like that.
So who keeps your show running?
The Difference
Two Ways To Run A Podcast.
Same mic. Same guest. Completely different amount of your week.
Doing It Yourself
Your time · Your problem
- You chase guests and reschedule the no-shows
- You learn editing software at 11pm
- You fight the RSS feed and the upload settings
- You cut the clips, write the captions, post them
- You figure out titles, tags, and thumbnails alone
- You quit around episode six, like most agents do
Done-for-you
With Icons
From $497 to launch
- We source, pitch, and book your ideal guests
- We edit, mix, and master every episode
- We publish to YouTube, Spotify, Apple and every major platform (up to 38)
- We cut the reels, carousels, and thumbnails
- We write the SEO articles that keep pulling leads
- We coach you past the point where others quit
- You show up and have a conversation
Doing it yourself isn't cheaper. It costs you the hours you'd spend selling. We take the whole operation off your plate so the only thing on your calendar is the conversation.
Why A Podcast
Why A Podcast Beats The Rest Of Your Marketing
Most marketing makes you pick: create content, or build relationships. A podcast does both at once. Every episode is an asset and a conversation with someone who can send you business.
You become the name in your market.
Your insights, on the record, in your own voice. Buyers and sellers hear you before they ever meet you.
Every guest is a referral relationship.
Agents, lenders, contractors, local business owners. You become the connector, and connectors get called first.
One recording becomes a week of content.
Episodes turn into reels, carousels, YouTube videos and SEO articles that keep working long after you hit stop.
Deals start as conversations.
Guests become clients, partners and investors. That is not a side effect. It is the point.
We don't build podcasts for vanity. We build them to grow a business.
Proof
We Don't Track Downloads. We Track Deals.
120+ shows. 2,000+ episodes. Here's what a few of those conversations turned into.
Kathy Byrnes — Real Estate Riches
A $100M lending connection
Kathy's guest, a luxury agent from Maryland, is part owner in a bank writing minimum $100,000,000 loans. One conversation, one door most agents never get near.
Read the story →
Renée Ruth — Platinum Agent
Referrals from episode one
After her first episode she was added to a go-to agent list for referrals in her area.
Read the story →What's Included
What "Done-For-You" Actually Means
Here's the full list. You show up and record.
Strategy & Planning
We build the show around your business goals and your market, not around a content calendar.
Branding & Artwork
Custom cover art, frames, and intro/outro that look like a real show, not a hobby.
Editing & Post-Production
Sound engineering, cuts, music, intros, outros. You never touch a timeline.
Publishing & Syndication
Every episode to YouTube, Spotify, Apple and every major platform. Up to 38 in total.
Guest Booking
We find and book your ideal guests and handle all the scheduling back-and-forth.
Social Repurposing
Reels, carousels, and thumbnails from every episode, ready to post.
SEO Articles
Episode articles on your site and guest articles on theirs. Compounding search visibility.
The Icons Network
120+ agent podcasts, plus masterclasses with top producers.
Coaching
How to run the show, work the room, and turn conversations into closings.
Pricing
Simple, Transparent Pricing
Every show starts with the Launchpad, then moves to Ongoing Production at 2 or 4 episodes per month.
Launchpad
Everything you need to exist as a real show. One time, then never again.
Starts at
$497
- Podcast logo
- Podcast cover art
- RSS syndication setup
- Intro and outro video
- Podcast landing page on your website
- Social media launch kit
- Launch coaching
- YouTube and social media optimization
Where the growth happens
Ongoing Production
Weekly or bi-weekly episodes, produced and promoted for you.
Starts at
$621/mo
- Guest booking and coordination
- Episode editing
- Episode publishing
- Content curation
- Promo materials (reels, carousels, thumbnails)
- Social media promotion
- SEO-optimized website articles
Want to price out your own show first? Try the free podcast cost calculator. Launch packages are detailed on the Podcast LaunchPad page.
FAQ
Questions Agents Ask Before They Start
What does it cost?
The Launchpad starts at $497 (one time). Ongoing Production starts at $621 a month.
Why does it say "starts at" instead of one flat price?
There are ten packages with different inclusions, and most clients add more once the show is running. Bi-weekly shows cost less than weekly shows.
How much of my time does this take?
Recording, and that's about it. One hour a week is more than enough.
Do I need equipment or any technical skill?
No technical skill. We'll tell you exactly what to buy, which is usually a mic and a quiet room. Recording is done remotely.
Who finds the guests?
We do. We find and book your ideal guests and handle the scheduling back-and-forth.
How long until my first episode is live?
It takes us between 4 and 6 weeks to go live.
Do I own my podcast?
Yes. The show, the name, the artwork, the back catalog, the audience and the RSS feed are all yours. We run it, you own it.
Where do episodes get published?
YouTube, Spotify, Apple and every major platform: up to 38 platforms in total, depending on your package.
I already have a podcast. Can you take it over?
Yes, and it is a common start. We took over production for Michael McDonald's show so he could focus on recording.
Does this work for teams and brokerages?
Yes. Team and brokerage shows work well for recruiting.
Compare
ICONS Compared With The Alternatives
Side-by-side guides, written from each tool’s own published pages.
Descript vs ICONS DIY Podcast: which should a real estate agent use?
Descript runs $0 to $65 per person a month; ICONS DIY Podcast is a free workspace for recording, review and hosting. Compare the two for agents.
Read more →Podcastle (now Async) vs ICONS DIY Podcast: which should an agent use?
Podcastle now redirects to Async, with plans from $19.99 a month or $11.99 billed yearly. Compare it with ICONS DIY Podcast, the free workspace from ICONS.
Read more →Guides
Guides From The Blog
Practical guides for agent podcasters on the same topic.
How to give clear feedback on a podcast edit
Pin notes to exact moments, track versions and sign off clearly. A practical guide for podcast hosts approving their episodes.
Read more →Why local recording keeps remote interviews clean
Why recording each guest on their own device protects podcast audio from bad wifi, and what separate tracks mean for editing.
Read more →Can You Talk About Your Listings on a Podcast? MLS and Ad Rules
When you can mention a listing on your podcast, what the seller must sign, how Clear Cooperation applies, plus a script and pre-publish checklist.
Read more →Can Agents Discuss Commissions on a Podcast After the NAR Settlement?
What agents can safely say about commissions on a podcast since the August 2024 NAR changes, what to cut, plus a script and pre-publish checklist.
Read more →How Much Does Podcast Editing Cost? Audio, Video and Clips
What podcast editing costs per episode for audio, video and short clips, how per-minute and per-episode pricing compare, and what pushes a quote up.
Read more →Real Estate Podcast Compliance: Every Rule an Agent Touches
A one-page map of the rules a podcasting agent touches: firm disclosure, Fair Housing, RESPA, consent, FTC, follow-up, music and privacy, plus a checklist.
Read more →Ready To Launch Your Podcast? (or at least open to it 😉)
Tell us your market and your goals. We'll build a package around what you already have.
No obligation.
Tell us about your market