August 12

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Pricing: Launchpad & Ongoing Production

Current pricing

Every podcast production client starts with a one-time Launchpad, then moves into Ongoing Production (billed monthly, price flexes with add-ons).

Launchpad — $497, one-time

  • Podcast Logo
  • Podcast Cover Art
  • RSS Syndication
  • Intro and Outro Video
  • Podcast Landing Page on Website
  • Social Media Launch Kit
  • Coaching
  • YouTube and Social Media Optimization

Ongoing Production — starting at $621/month

  • Guest Booking and Coordination
  • Episode Editing
  • Episode Publishing
  • Content Curation
  • Promotional Materials (Reels, Carousels, Thumbnails)
  • Social Media Promotion
  • SEO Optimized Website Articles

Available on weekly or bi-weekly cadence; the bi-weekly cadence runs at a reduced rate. Exact price depends on which add-ons are stacked onto the base package.

Q: How much does podcast production cost with Icons of Real Estate?

A: Icons of Real Estate offers two ways to get started. The Launchpad startup kit is a one-time fee of $497. Ongoing Production, which includes guest booking, episode editing, publishing, and promotion, starts at $621 per month.

What "Launch" involves

Launching is a 5-week process:

  • Week 1 Discovery + Onboarding calls (branding begins); 
  • Week 2 first branding proof + first coaching call, guest booking begins;
  • Week 3 first recordings;
  • Week 4 more recordings, editing begins, episodes sent for approval;
  • Week 5 final edits, launch. Newer contracts specify completing onboarding and the first 4 "Pillar" episodes within 30 days, targeting launch 6 weeks from the first recording.

Revisions

Standard contracts include up to 4 revision rounds per month at no extra charge. Additional changes beyond that are billed at $50 per change.

Payment

  • Billed every 4 weeks (28-day cycle)
  • Accepted: Visa, MasterCard, AMEX, ACH, Cash App Pay, or Stripe; credit card payments carry a 3% transaction fee
  • Invoices are due within 7 days of issue; late payments incur a $25 fee

Where to see live pricing / get a custom quote

Payment links vary by package: https://iconsofrealestate.com/start

For custom or negotiated pricing not on the standard page: https://iconsofrealestate.com/payment/

Note: as of 8/11/26 the /podcastproduction page itself hasn't been updated with this pricing section yet (still Joshua's task, per the "Update on Services Page: Adding Pricing" thread). The bot will be quoting these numbers slightly ahead of the site — worth pinging Joshua to prioritize that page update so the bot and the website match.

posted August 12, 2026

Tomás Fonseca

About the author

Tomás Fonseca is the host of two popular podcasts in the real estate industry, including the Icons of Real Estate Podcast and the Ardor RE Marketing Podcast.

Known for his charismatic hosting style and infectious positivity, Tomás brings his Portuguese charm to all of his interactions, making him a beloved figure in the community. Tomás loves to travel and to deliver high-quality content and valuable insights to his listeners.

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