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TikTok Trends in Real Estate: Innovating Your Marketing ApproachAs one of the popular social media channels, TikTok has millions of users that spend hours daily scrolling through its numerous short-form video content. Although TikTok was formerly associated with entertainment, where you'll find many teenagers dancing, it has become a valuable real estate marketing strategy for real ...

Attracting Tenants: Effective Marketing for Multi-Family PropertiesIf you're in the multi-family property industry, you already know how competitive it is. Therefore, whether you recently finished building a new development or currently managing an existing property, it's crucial to create an effective marketing strategy to help you grow your business and achieve your marketing goals. An effective multi-family ...

Catering to Gen Z and Millennial Homebuyers: Key StrategiesBorn between 1981-1996, millennials make up the largest demographic in the country's workforce. Therefore, it's unsurprising that they're becoming a huge force in the real estate market. As the first generation to become digitally aware, millennials have unique homeownership expectations, behaviors, and attitudes. Thus, understanding millennial buyers is crucial ...

Wholesaling Real Estate: Effective Marketing ApproachesWholesaling in real estate can be a profitable business opportunity for property investors looking to make a profit without becoming long-term homeowners. However, like other businesses, a successful real estate wholesaling business depends on marketing strategies. Wholesale real estate marketing involves securing great deals, negotiating lucrative contracts, and building great relationships between ...