Are open houses worth it? Yes! But truly making a house 'open' is more than just unlocking doors; it's an artful combination of preparation and presentation to win over serious buyers. Many real estate agents don't realize the power of real estate open houses because they're not implementing them as well as they could be.With these ...

10 Essential Tips to Prepare for an Open House

The average conversion rate for a real estate website is between 0.4% and 1.2%, according to the National Association of Realtors. This means that of 1000 people, only between four and 12 of them will be a sale. A robust real estate marketing strategy is where the art and science of effective marketing come into play. ...

10 Things to Include in Your Real Estate Marketing Strategy

Agents who use a 360 camera for real estate virtual tours sell their listings 40% faster than those who don't, according to a study done by Matterport.Amidst the evolution in real estate photography, real estate cameras in 360 emerge as game-changers, transforming property presentation. Immersive experiences are essential for buyers and 360 cameras fulfill this demand, ...

Best 360 Cameras for Real Estate in 2023

How many real estate agents fail their first year? According to the National Association of Realtors®, about 60% of real estate agents fail within their first year. About 87% of real estate agents fail within the first five years.Real estate is where dreams find their bricks-and-mortar canvas and properties paint the backdrop for aspirations. But within ...

Why do Real Estate Agents Fail: Top 8 Reasons

Are you intrigued by the prospect of embarking on a fulfilling journey as a real estate agent in Massachusetts? Whether you aspire to find your dream home or maximize the value of a property sale, acquiring a deep understanding of the intricacies involved in obtaining a real estate license is vital in laying the foundation for ...

How to Become a Real Estate Agent in Massachusetts