Kathy Byrnes: How a Podcast Episode Led to a $100 Million Funding Opportunity!

"One episode led me to connect with a global investor, which turned into a potential growth opportunity!"

Kathy Byrnes – Host of Real Estate Riches Podcast

Yes, you read that right. Just one podcast episode led to a massive opportunity—a connection with a $100 million lending facility that opened doors to international real estate investments.

What was the secret? It boils down to genuine discussions, cultivating trust, and the magic of podcasting!

Kathy took the initiative to record a video interview that turned into a business opportunity through podcasting. Watch how she leveraged her role as a host on Real Estate Riches to make this transformation.

The Podcast That Sparked Kathy’s Big Win

Working with Kathy has been a rewarding experience, and it’s inspiring to see how podcasting has opened doors for her. In one of her YouTube videos, Kathy shared a major milestone that truly stands out:

“After I interviewed a luxury agent on my podcast, she shared with me that she’s part owner of a bank offering minimum hundred million dollar loans for those looking to secure that kind of funding. That conversation ultimately turned into a huge opportunity for my business.”

This wasn’t just another lead—it was a genuine relationship that developed from a meaningful conversation. What began as a casual interview soon transformed into talks about a significant international investment opportunity. Thanks to her podcast, Kathy built a solid connection with the agent, which ultimately led to a global real estate deal.

Here's how Kathy's podcast journey began:

  • 2006:
  • Kathy begins her real estate career as a waterfront specialist in the Lake Norman area of North Carolina.
  • 2017:
  • Kathy joins eXp Realty, continuing to grow her business in real estate.
  • September 1, 2022:
  • Kathy appears on the Icons of Real Estate Podcast with Tomás Fonseca as the host. This is a pivotal moment where Kathy shares her experiences and expertise, and the podcast introduces her to the potential of leveraging podcasting to grow her business.
  • May 24, 2023:
  • Kathy launches her YouTube Channel, featuring content that includes home tours, community spotlights, and coaching tips, aligning with her brand as a waterfront real estate specialist.
  • February 13, 2024:
  • Kathy officially launches her Real Estate Riches Podcast with the first episode airing on this date. The podcast aims to share insights, success stories, and actionable tips from top real estate professionals, specifically focusing on realtors who have achieved significant success.
  • November 2024:
  • As Real Estate Riches continues to release episodes, Kathy starts building a network of high-profile guests. This network begins to open doors to new global opportunities.
  • One of the significant moments occurs when Kathy interviews a luxury real estate agent who shares her $100 million commercial lending facility.
  • This connection eventually leads to global investment discussions, with Kathy helping facilitate connections between investors, developers, and lending facilities. Kathy attributes these opportunities directly to her podcast and the relationships formed through it.
  • 2025 (Present):
  • Kathy’s podcast has now grown significantly, and she has recorded over 60 episodes of Real Estate Riches. The podcast serves as a key business driver for Kathy, helping her generate leads, build partnerships, and establish her authority within the real estate industry.
  • Kathy continues to see positive business outcomes, with opportunities for global real estate investments and connections growing through the podcast.
  • The podcast continues to serve as a powerful business tool by: 1. Forging high-value partnerships 2. Generating consistent leads from podcast guests and listeners 3. Building Kathy’s authority as an expert in the real estate field

In the video below, Kathy shares her thoughts on how podcasting has helped her connect with incredible people and create real business opportunities, even if the podcast doesn’t have millions of downloads yet.

Kathy Byrnes: Embracing New Technology

Kathy’s story proves that it's never too late to start something new. Despite beginning her real estate career later in life, Kathy has embraced the power of technology, staying ahead of the curve and using it to her advantage.

Even at 70+, she continues to adapt and find innovative ways to expand her business, podcasting being one of her most successful strategies.

In her own words:

"Bruno and Tomas at Icons of Real Estate have been amazing. They have nurtured me from our first interview, where they asked me to be on the podcast. They've been amazing with all the tools that I've needed. The communication has been easy, and the constant learning has been great."

Kathy and Tomas together at an international event!

Why Kathy's Podcast is More Than Just a Show

Kathy’s podcast is more than a way to share knowledge; it’s a powerful tool for business growth. She’s not just talking to guests—she’s building relationships and creating real business opportunities.

Kathy says, 

“The connections that I have made since I've been doing my podcast are incredible. I'm invited to be on other people's podcasts. That's great. That pushes me.”

Her podcast has become an essential part of her business model, helping her to: 

  • Engage with top real estate professionals from around the world
  • Connect with clients in a more personal and meaningful way
  • Strengthen her authority and visibility within the real estate industry

Let’s Help You Get Started with Podcasting

If you’ve ever thought about starting a podcast, now is the perfect time. Whether you’re looking to increase your authority, expand your network, or unlock major real estate opportunities like Kathy, Icons of Real Estate can help you build your podcast and grow your business.

LET US HELP YOU LAUNCH YOUR PODCAST TODAY

Podcasting isn’t just about creating content—it’s about establishing connections that drive your business forward. With the right strategy, you can see success faster than you think. And, yes, podcasting can be fun, too!

Click the button below to learn more about how we can help you build a lead-generating podcast.